Position Summary

Johnny's Selected Seeds is currently seeking an experienced graphic designer to support the company's marketing strategy and strengthen the brand through creative ideas and effective execution across multiple channels and customer touchpoints. The ideal candidate is a collaborative individual who will act as a creative advisor, design expert, and thought partner.

Johnny's is an employee-owned company that is united by our commitment to providing superior seeds, tools, information, and service to small, diversified farmers and avid home gardeners. We are looking for an individual who can help us find creative ways to showcase and demonstrate our high-quality products and in-depth information in a way that will help our growers successfully choose products and grow with Johnny's.

This is a full-time position. It is available as a remote or hybrid role (in Fairfield, Maine) based on the experience, responsibilities, and location of the employee. The position reports to the Director of Marketing & Customer Experience. We would appreciate that candidates have a portfolio of work to share as part of the interview process. We are not considering new freelance or agency partnerships at this time.

Roles and Responsibilities

• Apply your artistic sensibility and technical proficiency to drive a wide range of design projects across various platforms, aligning them with Johnny's mission and brand.
• Effectively translate conceptual or complex topics into visually compelling print or digital products, overseeing the entire process from ideation to final production.
• Execute or oversee all creative design work to ensure delivery of compelling conceptual and strategic work across all marketing channels and communication disciplines.
• Engage the creative and marketing teams in creative brainstorming of ideas and approaches.
• Responsible for the design and production of the annual Johnny's catalog (204 pages). Design and coordinate the assets needed for each layout by working closely with the product management and merchandising teams. Execute the data transfer from our product information management system to InDesign catalog layout documents. Manage color calibration, proofing specifications, and the transfer of press-ready files to the catalog printer.
• Partner with the digital marketing team to design weekly emails, a monthly online newsletter, and programmatic customer trigger emails.
• Collaborate with the web marketing team and outside agencies to make recommendations, give creative feedback, and provide creative assets for the Johnny's Selected Seeds website and digital marketing efforts.
• Work with the merchandising and creative team to update the Johnny's website homepage and other select content areas to support seasonal product, informational, and promotional efforts.
• Support the commercial sales team by creating effective print and digital sales collateral (e.g. brochures, sales sheets), tradeshow displays, and advertising creative.
• Design product information charts and guides for both print and online use to assist customers with product selection.
• Develop and manage the brand style guides for Johnny's catalog, website, and logo usage.
• Help ensure that the brand identity is consistently and effectively communicated across all creative assets and customer touchpoints, including packaging, customer service communications, etc.
• Collaborate with the creative team to provide ideas and art direction for our photography and videography.
• Provide strategic consultation and creative guidance for projects throughout the company to ensure consistent branding and style.
• Support internal department graphic design needs for company materials as needed.
• Manage project schedules, deadlines, and deliverables in coordination with teams.
• Foster a team culture of mutual support, openness to new ideas, continuous learning, and commitment to the Johnny's Selected Seeds mission.

Qualifications & Skills

• 5+ years in a professional creative role.
• BS/BA in graphic design, digital design, fine art, or related discipline.
• Highly experienced using Adobe Creative Cloud (Photoshop, Illustrator, InDesign, and Acrobat) to create visually compelling designs for print and web.
• Demonstrated excellence in design skills, paying meticulous attention to detail to ensure high-quality deliverables.
• Strong knowledge of print design, digital design, and UX. Catalog design and production experience a plus.
• Strong interpretation of design principles including graphics, photography, balance, typography, and color.
• Strong project management skills, with a proven ability to coordinate work on multiple projects at any given time.
• Effective communication skills for developing creative ideas, efforts, and project management.
• High level of adaptability, flexibility, and comfort working in a fast-paced, collaborative.
environment, excelling both as an individual contributor and a collaborative team member.
• Patient and collaborative approach, fostering positive working relationships within cross functional teams.
• Proficient in Microsoft Office Suite.
• Experience with Basecamp and Monday.com a plus.

Physical Requirements

• Ability to sit at a computer at least 95% of the workday. 
• Ability to read, count, and write to complete all documentation accurately.
• Ability to work varied hours/days as business dictates.

Benefits

• Customary Health/Dental/Vision Insurance  
• Employee Stock Ownership Plan & Profit Sharing 
• 401(k) 
• Employee Discount 
• Maternity/Paternity/Adoption & Foster Care Leave 
• Paid Time Off 
• Educational Assistance 

JOHNNY’S SELECTED SEEDS was established in 1973 by our Founder, Rob Johnston, Jr. Today we are 100% Employee Owned. Johnny’s mission is Helping families, friends, and communities to feed one another by providing superior seeds, tools, information, and service.

Johnny’s is renowned for our exceptional customer service offering seeds, tools, supplies and information to direct-market growers and avid home gardeners. We source, breed, trial, and sell outstanding selected varieties of vegetables, cut flowers, herbs, and farm seed, as well as thoughtfully designed tools and equipment. We take pride in the wealth of information and depth of experience we offer our customer base, nationwide and globally.

We are a strong, stable company focused on growth while still maintaining our small company feel and staying true to our roots. Beautiful Central Maine, where our research farm, warehouse, and offices are located, is the perfect launching point for an active, four-season lifestyle. Geographically situated halfway between Maine’s mountains and its 4500-mile-long coastline, we’re a short drive away from resorts, parks, and harbors renowned for a rich diversity of recreational and cultural opportunities.

If you are passionate about good, healthy food and would choose to work for a company with fellow co-owners who are passionate about our mission and values, Johnny’s may be the place for you!

Johnny’s Selected Seeds is an equal opportunity employer and does not discriminate against otherwise qualified applicants on the basis of race, color, creed, religion, ancestry, age, sex, marital status, national origin, disability or handicap, or veteran status.

1/24/2025